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Text from Pratzo - English

  • Essay Marketing

  • "Young people no longer believe in advertisements.
  • What influence your own buying decisions?" Brands are accused of being responsible for a wide range of evils.
    • Starting from threatening our health and endanger our environment through manipulate our kids.
    • So the question whether young people believe in ads or not is entitled.
    • On the one hand, we get bombarded with masses of information and ads day per day.
    • Nowadays it is said, that every young consumer is confronted with up to 1500 pitches a day.
  • Nearly a half of the college students in the US take marketing classes.
  • So they know the enemy which makes it hard to establish a brand or pricing strategy easily.
  • The younger demographic has also got a lot various media to choose information from, which makes it even harder for marketers finding the best way for their ads.
  • On the other hand, the focus concerning distribution and promoting products has changed in the last few years.
  • Where a product’s features like quality or taste was important 20 years ago, the center moved to a brand’s recognition or brand’s image.
    • Marketers sell rather emotions or illusions linked to a product than price, quality or durability of a product.
  • In summary, it is very important to me to see advantages or improvements by owning a product in the future when it gets to the point making a buying decision.
  • Ads are very useful as an input but not necessarily the ‘decision maker’.
  • At the end I always compare all facts of a product’s feature.
    • I do not like buying a product only because of good reputation or a cheap price.

PLEASE, HELP TO CORRECT EACH SENTENCE! - English